The video was released on 3 September 2013. Vegard Ylvisåker (left) in animal costume in the music video No one really thought it would be a top 10 Billboard track! Music video and composition I think the whole thing kinda 'snowballed' and was an accident on their side as well. Stargate gave Ylvis a copy of the beat that we made to use for a video they were doing to launch their comedy show in Norway. It turned out that Tor and Mikkel (Stargate), who are Norwegian, are friends with Bård and Vegard Ylvisåker (Ylvis). I'd totally forgotten about the track until I stumbled across The Fox video on YouTube. One of the beats that I made we kinda put to one side as it wasn't really going anywhere. I was over in the US with a production duo called Stargate working with Sia and Nadia Ali. That would've been funny to say on the talk show. īård, being interviewed by Entertainment Weekly, talked about their intention of making "The Fox":Īs comedians, it wouldn't be a good thing if we went to pursue a hit in the States because they could potentially make something that became big, so we thought it would be more fun from a comedian perspective to come home to the talk show and say, 'Listen we had the chance, we could've made it big, but the only idea we got for the song was this old idea about what the fox says so we're sorry. Australian producer M4SONIC was also involved in the production. Tor Erik Hermansen of Stargate recalled in an interview with Spin that the favor was actually a mockumentary done by the Ylvisåker brothers to celebrate Mikkel Storleer Eriksen's 40th birthday, in which they pretended to be the Stargate duo. We actually did a favor for them and we asked them if they could produce a song for the new season in exchange". And then we had a chance to work with Stargate, a Norwegian production company based in New York City. I guess we must have been talking about what sound a fox makes. īård described the writing process for "The Fox" in an interview with Billboard in the United States: "The way we work is we just sit around and talk about things and get ideas and take some notes. The idea was therefore scrapped and "The Fox" got produced instead. In an interview on the Norwegian- Swedish talk show Skavlan, the brothers mentioned that given the opportunity to collaborate with Stargate, they originally wanted to make a dance song about men who cannot dance or dread dancing and named it "The Dancing Stick", but felt that the idea was "too clever", and that they would appear to be trying to make a hit. Vegard was initially skeptical about making a song about a fox, but soon relented. Half a year later, in 2013, Bård and lyricist Christian Løchstøer began to play with the idea once again. In an interview with Norwegian newspaper Aftenposten, the brothers stated that the idea of a song about a fox was originally conceived in 2012, but then shelved. The brothers Vegard and Bård Ylvisåker, members of the Norwegian comedy group Ylvis, produced the song and music video "The Fox" to promote their upcoming third season of I kveld med Ylvis on TVNorge. In 2013, Ylvis stated there were no plans to release an album including the song or any sequel to it.
Originally an "anti-hit" produced as a part of the duo's new season of Norwegian television talk show I kveld med YLVIS ( Tonight with Ylvis) and uploaded on YouTube as a teaser, "The Fox", "created to fail", went viral, becoming Ylvis' "breakout" song and drawing international attention to the group. release of " Am I Wrong" by Nico & Vinz, the highest-ranked song by a Norwegian artist on the chart since A-ha's number-one song " Take On Me" in 1985. "The Fox" peaked at the top of the Norwegian Singles Chart and was hugely successful in the United States, where it peaked at number six on the Billboard Hot 100 for three consecutive weeks, and was, before the U.S. The top trending video of 2013 on YouTube, "The Fox" was posted on the platform on 3 September 2013, and has received over 1 billion views as of late March 2021. " The Fox (What Does the Fox Say?)" is an electronic dance novelty song and viral video by Norwegian comedy duo Ylvis. "The Fox (What Does the Fox Say?)" on YouTube 2013 electronic dance novelty song and viral video by Norwegian comedy duo Ylvis
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